Market Trends, Employee Perceptions and Nontraditional Growth Opportunities in the Accounting Industry: Insight into today’s multi-generational offices and what’s needed to keep them alive.


Presented by: Fahim Shaikh

Sponsored by: ADP

The accounting sector is seeing the markings of a perfect storm. It’s subject to disruptive trends, new technology, and other challenges, just like any other industry. And while accountants remain a most-trusted business advisor, alongside their clients, they too are experiencing transformational change – not just in the services they provide, but in how they deliver them. Fortunately, ADP has performed ground breaking research into this very topic. Survey results generated by more than 1,000 decision makers at North American accounting firms, Millennial accounting staff members and business clients of all sizes, has resulted in the identification of shifting strategic trends, changing client preferences, and the generational perceptions that continue to rapidly change the way today’s accounting offices operate. This educational session will deliver: - The industry-wide trends and firm-specific actions and plans, - What Millennial staffers think their firms should be doing; and - What is at stake and how you will shape the future of the accounting industry The key ingredients for continued industry success are in place. If you’re planning how your office can adapt and leverage the needs of the future accountant workforce – then this is the session for you. 

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